e-commerce-strategy

4 Steps to Selling on Walmart with Shopify

By Eleanor Hecks

Getting your products on a big box retailer site, such as Walmart.com or Amazon.com expands the number of people you can reach. Selling on Walmart doesn’t have to be ...

How to Start Your First E-Commerce Business

By Eleanor Hecks

Now is an exciting time to start your first e-commerce business. Thanks to the pandemic forcing people to shop online, more consumers than ever understand the ...

What is Buy on Google?

By Eleanor Hecks

You’ve likely clicked the Google Shopping tab before, but what is Buy on Google, and how can you use it to move products or household items you want to get rid of? How ...

Easy Steps to Integrate Netsuite and Amazon

By Eleanor Hecks

Amazon sellers benefit from access to raw data, such as what items sell and how quickly. Integrating Netsuite and Amazon gives you some advantages over the competition ...

How to Sell on Zalando With BigCommerce

By Eleanor Hecks

Gone are the days when eBay was the only option for an online store. BigCommerce is now on multiple platforms, such as Poshmark, Mercari, DePop and Zalando. Zalando is a ...

8 E-commerce Best Practices

By Shannon Flynn

E-commerce businesses are in a unique situation right now. They are facing record-breaking levels of demand but also higher customer expectations and an extremely ...

Pro Tips for Nailing eCommerce Logistics

By Julie Stewart

Nailing eCommerce logistics is one of the toughest problems you’ll face as an online retailer. As more and more fulfillment and logistics operations get automated ...

How to Profit From The Rise of B2B eCommerce

By Julie Stewart

An industry that’s enjoying double-digit annual growth offers ample opportunities for e-commerce entrepreneurs to capture profits from rising B2B eCommerce sales. ...

6 E-Commerce UX Upgrades To Boost Conversions

By Julie Stewart

As the e-commerce industry matures, online shoppers keep upping their expectations of what constitutes an ideal e-commerce user experience. Today we will show you 6 ...

How To Optimize Inventory For E-Commerce

By Julie Stewart

In any e-commerce business, wise managers realize the need to constantly improve logistics. Knowing how to optimize inventory for e-commerce poses some significant ...

Using Buy on Google with BigCommerce

By Julie Stewart

We recently covered the topic of using Google Shopping ads with a BigCommerce store. Today, the focus is on Google’s other shopping-related service, Buy on Google, as it ...

Live Stream Shopping: Sell More Online

By Julie Stewart

Live stream shopping combines live video content, two-way messaging, and what has until now been the critical missing link for e-merchants: the shopping cart.

Offline Marketing for Online Stores

By Julie Stewart

Offline marketing for e-commerce as a strategy isn’t that popular, but that may largely be the result of limited vision and a native preference for all things digital. ...

Selling on Walmart From a Shopify Store

By Julie Stewart

When it’s time to scale your Shopify store by expanding into other channels, selling on Walmart can be a smart strategy for fast sales growth. After all, it’s quickly ...

Selling on Instagram from a BigCommerce Store

By Julie Stewart

BigCommerce was one of the first adopters in social commerce. We’ve written before about the fast rise of social commerce, where products are purchased directly within a ...

How a PIM Helps You Sell More on Marketplaces

By Julie Stewart

Thinking about getting a PIM (Product Information Management) system for your e-commerce business? If you want to sell on marketplaces, that’s a good move–and here’s why.

How to Use Shopify With AliExpress

By Julie Stewart

The number of sellers who use Shopify with AliExpress for dropshipping merchandise is growing, for good reason. As one of the world’s top three marketplaces and a ...

How Affiliate Marketing Works for Brands

By Julie Stewart

Affiliate marketing – where publishers or niche influencers promote a brand’s products on the web or via social media — is a popular strategy for sellers of consumer ...

Is DTC E-Commerce Right For Your Brand?

By Julie Stewart

For a lot of established consumer brands whose main sales channels have relied on wholesale distributors and brick-and-mortar retailers, the lure of selling through DTC ...

What is Multichannel Marketing for E-Commerce?

By Julie Stewart

What Is Multichannel Marketing for E-Commerce? Multichannel marketing refers to the use of three or more different marketing channels to engage prospects and customers ...

E-Commerce Email Automation: No Longer Optional

By Julie Stewart

Even for small entrepreneurs, e-commerce email automation is now a must-have for your sales and marketing tech stack. At least, that is, if growing your business is your ...

Use Promo Codes to Boost SEO Traffic

By Julie Stewart

Everyone loves a bargain, and a good many are willing to hunt for them. They start their searches for a product to see if they can find it first at a discounted price. ...

Which E-Commerce Analytics Matter Most?

By Julie Stewart

In the age of digital marketing and e-commerce, there are scores of different kinds of analytics available to measure progress and performance. For pure data nerds, they ...

How to Reduce Abandoned Shopping Carts

By Julie Stewart

Today we will talk about some general strategy for a problem that plagues every e-commerce merchant: how to reduce abandoned shopping carts.

The Best E-Commerce Channels for Luxury Brands

By Julie Stewart

If you sell luxury items like clothing, shoes or accessories, home furnishings or anything with a Designer label, here are the best e-commerce channels for luxury brands.

Six Tips On E-Commerce Pricing Psychology

By Julie Stewart

E-commerce pricing psychology is one of those tricky things that every e-merchant struggles and experiments with over time. We recently encountered a huge resource on ...

Track Your Shopify Orders to Multiple Countries

By Julie Stewart

We are doing something a little different with today’s blog, in order to tell Shoppingfeed users about a way to simplify the way you sell products in multiple countries, ...

The One Habit of Highly Effective E-Merchants

By Julie Stewart

Unless you spent the last 30 years in a cave, you’ve probably heard of the seminal business management book by Stephen R. Covey, “The Seven Habits of Highly Effective ...

Best Channel Strategies for E-Commerce in 2020

By Julie Stewart

Based on observations we’ve been making at Shoppingfeed over the past year about emerging trends in e-commerce, we’ve seen some of those beginning to take hold already. ...

How To Get Set Up in Google Manufacturer Center

By Julie Stewart

Google Manufacturer Center (GMfC) is the company’s newest tool for Brands to gain tighter control over their product listings in ecommerce. In the last article, we went ...

How to Optimize an Online Shop

By Julie Stewart

How to optimize an online shop is a big question–mainly, “Optimize for what?” To refine the question, “optimize” needs its own predicate. Fill in the blank from the list ...

Are You Ready to Sell on Cyber Monday?

By Julie Stewart

You’ve planned your discounts and promotions, but is your online store ready from an operations standpoint? Read these 10 tips to make sure you’re prepared to sell on ...

How to Sell With Bing Ads

By Julie Stewart

An online ad strategy that goes beyond Google Ads can be a smart move for many sellers. Here’s why you should consider expanding your reach, and how to sell with Bing ...

How to Clean Up Your Product Data Feed

By Julie Stewart

Keeping your product data feed clean and optimized is a critical technical aspect to running any eCommerce business. Sloppy product titles and descriptions will turn off ...

How To Cash In On Gen Z Shopping Habits

By Julie Stewart

To understand how to cash in on Gen Z shopping habits, a merchant needs to understand both the psyche of this generation’s buyer persona, as well as their actual ...

How to Sell on Pinterest

By Julie Stewart

Pinterest has come out with some great tools and features that will help your products get found by motivated shoppers. Here’s how to sell on Pinterest like a pro.

Secrets to Shopify Success

By Julie Stewart

There can be many secrets to Shopify success, and no single factor stands out. But of all the reasons, knowing what NOT to do can help as much as anything else.

CMS vs ERP For E-Commerce

By Julie Stewart

When does it make sense to switch from a CMS vs ERP for e-commerce businesses? Here’s a review of both types of systems, and how far you can go with each.

Up Your Dropshipping Game

By Julie Stewart

Don’t want to pay the extra fees for the convenience of Oberlo or AliBaba dropshipping services? Here is a host of strategies for finding dropshippers on your own, plus ...