--- title: EPREL Identifier Becomes Mandatory on Google Shopping in 2025 description: The EPREL ID will be mandatory on Google Shopping from 2025. It certifies compliance with European energy standards. image: https://blog.shoppingfeed.com/hubfs/EN-EPRELID%20-%20WP-1.png --- - [English](https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025) - [Deutsch](https://blog.shoppingfeed.com/de/lidentifikationsnummer-eprel-wird-ab-2025-auf-google-shopping-verpflichtend) - [Español](https://blog.shoppingfeed.com/es/el-id-eprel-se-vuelve-obligatorio-en-2025-en-google-shopping) - [Français](https://blog.shoppingfeed.com/lidentifiant-eprel-devient-obligatoire-en-2025-sur-google-shopping) English [![Logos\_Centric\_Shoppingfeed\_Colour](https://blog.shoppingfeed.com/hubfs/Logo/Logos_Centric_Shoppingfeed_Colour.png)](https://www.shopping-feed.com/en/) - - [E-commerce strategy](https://blog.shoppingfeed.com/en/tag/e-commerce-strategy) - [Succeed on marketplaces](https://blog.shoppingfeed.com/en/tag/succeed-on-marketplaces) - [Trends](https://blog.shoppingfeed.com/en/tag/e-commerce-trends) [newsletter](https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025#newsletter) - - [E-commerce strategy](https://blog.shoppingfeed.com/en/tag/e-commerce-strategy) - [Succeed on marketplaces](https://blog.shoppingfeed.com/en/tag/succeed-on-marketplaces) - [Trends](https://blog.shoppingfeed.com/en/tag/e-commerce-trends) [newsletter](https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025#newsletter) ![](https://blog.shoppingfeed.com/hs-fs/hubfs/EN-EPRELID%20-%20WP-1.png?width=729&height=510&name=EN-EPRELID%20-%20WP-1.png) [News](https://blog.shoppingfeed.com/en/tag/news) # EPREL Identifier Becomes Mandatory on Google Shopping in 2025 Emy Bigirimana March 17, 2025 - [![icon-linkedin-blanc](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/icon-linkedin-blanc.png?width=48&height=48&name=icon-linkedin-blanc.png)](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025&title=EPREL%20Identifier%20Becomes%20Mandatory%20on%20Google%20Shopping%20in%202025&summary=The%20EPREL%20ID%20will%20be%20mandatory%20on%20Google%20Shopping%20from%202025.%20It%20certifies%20compliance%20with%20European%20energy%20standards.) - [![x-icon-twitter-white](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/x-icon-twitter-white.png?width=48&height=48&name=x-icon-twitter-white.png)](https://twitter.com/share?url=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025) - [![icon-facebook-blanc](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/icon-facebook-blanc.png?width=48&height=48&name=icon-facebook-blanc.png)](https://www.facebook.com/sharer/sharer.php?u=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025&title=EPREL%20Identifier%20Becomes%20Mandatory%20on%20Google%20Shopping%20in%202025&picture=https://19665323.fs1.hubspotusercontent-na1.net/hubfs/19665323/EN-EPRELID%20-%20WP-1.png&description=The%20EPREL%20ID%20will%20be%20mandatory%20on%20Google%20Shopping%20from%202025.%20It%20certifies%20compliance%20with%20European%20energy%20standards.) - [![icon-linkedin-purple](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/icon-linkedin-purple.png?width=33&height=33&name=icon-linkedin-purple.png)](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025&title=EPREL%20Identifier%20Becomes%20Mandatory%20on%20Google%20Shopping%20in%202025&summary=The%20EPREL%20ID%20will%20be%20mandatory%20on%20Google%20Shopping%20from%202025.%20It%20certifies%20compliance%20with%20European%20energy%20standards.) - [![x-icon-twitter-purple](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/x-icon-twitter-purple.png?width=33&height=33&name=x-icon-twitter-purple.png)](https://twitter.com/share?url=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025) - [![icon-facebook-purple](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/icon-facebook-purple-1.png?width=33&height=33&name=icon-facebook-purple-1.png)](https://www.facebook.com/sharer/sharer.php?u=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025&title=EPREL%20Identifier%20Becomes%20Mandatory%20on%20Google%20Shopping%20in%202025&picture=https://19665323.fs1.hubspotusercontent-na1.net/hubfs/19665323/EN-EPRELID%20-%20WP-1.png&description=The%20EPREL%20ID%20will%20be%20mandatory%20on%20Google%20Shopping%20from%202025.%20It%20certifies%20compliance%20with%20European%20energy%20standards.) **Starting from January 1, 2025, Google will require the inclusion of the EPREL identifier** (European Product Registry for Energy Labelling) **on product listings for items with an energy label.** #### **What is it?** **The EPREL ID is a unique number for each product regulated by the European Union in terms of energy labelling.** Made up of 7 digits, this identifier ensures that a product meets European energy and environmental standards. To date, the **energy label is one of the most well-known and effective tools in European energy policy**. It was introduced by the European Union, and its proper functioning is enabled by the European Product Registry for Energy Labelling (EPREL). #### **Products affected:** ![EN-schemaEPRELID - BigCardWP](https://blog.shoppingfeed.com/hs-fs/hubfs/EN-schemaEPRELID%20-%20BigCardWP.png?width=1120&height=580&name=EN-schemaEPRELID%20-%20BigCardWP.png) If you'd like to learn more, the[EPREL database](https://energy-efficient-products.ec.europa.eu/product-list_en) (European Product Registry for Energy Labelling) maintains an up-to-date list of all products subject to this requirement. #### **Important information:** This change applies to **Google Shopping starting January 1, 2025: any product not displaying its EPREL ID will be de-listed.** This requirement ensures that products visible on Google Shopping comply with the applicable regulations, particularly in terms of energy efficiency. Shoppingfeed can help you get to grips with this new feature! [Contact us](https://content.shoppingfeed.com/request-a-demo?_gl=1*a6rw9w*_up*MQ..*_gs*MQ..*_ga*MTEyMjY5MzU0LjE3MzY5MzM4Njc.*_ga_TVLP66C0KN*MTczNjkzMzg2Ni4xLjAuMTczNjkzMzg2Ni4wLjAuMzc1MzIxMzgw&gclid=Cj0KCQjw1Yy5BhD-ARIsAI0RbXb4PfSP9ELfZpcHftOAy9CdvGlQam1ym6qCtwhUDoIGLTw7PvNAVbgaAqs6EALw_wcB) ## Emy Bigirimana Assistante Communication & Marketing chez Centric Shoppingfeed | Spécialisée en e-commerce, marketplaces et marketing digital. Je partage les actualités, tendances, stratégies et bonnes pratiques pour accélérer la croissance des acteurs du retail et du commerce en ligne. - [![icon-linkedin](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/icon-linkedin.png?width=49&height=49&name=icon-linkedin.png)](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025&title=EPREL%20Identifier%20Becomes%20Mandatory%20on%20Google%20Shopping%20in%202025&summary=The%20EPREL%20ID%20will%20be%20mandatory%20on%20Google%20Shopping%20from%202025.%20It%20certifies%20compliance%20with%20European%20energy%20standards.) - [![icon-x-twitter](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/x-icon-twitter-blue.png?width=49&height=49&name=x-icon-twitter-blue.png)](https://twitter.com/share?url=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025) - [![icon-facebook](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/icons/icon-facebook-1.png?width=49&height=49&name=icon-facebook-1.png)](https://www.facebook.com/sharer/sharer.php?u=https://blog.shoppingfeed.com/en/eprel-identifier-becomes-mandatory-on-google-shopping-in-2025&title=EPREL%20Identifier%20Becomes%20Mandatory%20on%20Google%20Shopping%20in%202025&picture=https://19665323.fs1.hubspotusercontent-na1.net/hubfs/19665323/EN-EPRELID%20-%20WP-1.png&description=The%20EPREL%20ID%20will%20be%20mandatory%20on%20Google%20Shopping%20from%202025.%20It%20certifies%20compliance%20with%20European%20energy%20standards.) ## to read These articles migth interest you [![](https://blog.shoppingfeed.com/hs-fs/hubfs/Blog/EN/ImgHS-EN.png?width=560&height=290&name=ImgHS-EN.png)](https://blog.shoppingfeed.com/en/cdiscount-upgrades-to-octopia-api-explore-whats-new-on-the-marketplace) [News](https://blog.shoppingfeed.com/en/tag/news) ### [Cdiscount upgrades to Octopia API: Explore what’s new on the marketplace!](https://blog.shoppingfeed.com/en/cdiscount-upgrades-to-octopia-api-explore-whats-new-on-the-marketplace) Big News at Cdiscount! 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