E-commerce strategy

An E-Commerce Guide to Product Pricing in 2025

Consumer spending often slows in uncertain times. To remain competitive in 2025, you must find the sweet spot, pricing your goods to maximize revenue without turning away potential customers. How should you go…

What Is Social Commerce, and How Can Businesses Succeed in 2025?

Social commerce involves selling your products or services directly through digital media platforms. Unlike traditional e-commerce — which sends users to a website to complete their purchase — it allows your audience to…

5 Strategies to Get More Product Reviews for Your E-Commerce in 2025

Product reviews are necessary in a competitive market. Testimonials build trust, influence buying decisions and drive site traffic. If your e-commerce store prioritizes reviews, you are doing the right thing by giving your…

The 6 Types of E-Commerce Business Models, With Examples

E-commerce offers numerous opportunities for innovation and growth. From selling directly to consumers to creating platforms for peer-to-peer transactions, the structure of an e-commerce entity defines how it operates, markets itself and reaches…

4 E-Commerce Best Practices for Service Businesses

Most anticipate a service business to operate out of a brick-and-mortar store. It allows customers to walk in and talk to consultants about what their expertise will net them. In the age of…

How E-Commerce Sellers Can Enhance Personalization in 2025

E-commerce sellers have long known that personalization drives conversions. Amazon is the perfect example of how to tap into the power of making something relevant for individual users. When you land on its…

Win the Amazon Buy Box with Shoppingfeed’s Repricing

Discover an exclusive offer from Shoppingfeed and take your repricing strategy to the next level! Access new monitoring and repricing features on Amazon that are easy to use, flexible, and effective. Analyze your…

Which Platforms Should Your E-Commerce Target When Selling to Younger Generations?

Today, reaching younger audiences demands a strategic approach to meet them where they already spend their time. Platforms like TikTok or YouTube have changed how Gen Z and millennials engage with companies. Each…

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Building a Strong B2B E-Commerce Brand in a Competitive Market

The competition for e-commerce customers is fierce. As more businesses go digital, finding your target audience and keeping their attention becomes more complex. You can remain competitive in the business-to-business (B2B) sphere and…

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Omnichannel Strategies: Integrating Online and Offline Shopping Experiences

Determining how to integrate an online and offline customer experience (CX) strategy requires forethought as more stores go digital. Customers may touch base with your brand on social media or through a Google…